6 Degrees Media Launches Dollar4Dollar Program to Support Small Businesses and St. Jude Children's Research Hospital

6 Degrees Media, a women-led digital growth firm, has announced the Dollar4Dollar Equity Access Program, a pioneering initiative designed to match every dollar spent by clients with professional marketing services for income-eligible founders who have historically lacked access to high-level strategy. Additionally, the firm has pledged a portion of the program's first-year matched service capacity to a $5,000 cash donation supporting YouTuber Ryan Trahan's '50 States in 50 Days' fundraiser for St. Jude Children's Research Hospital.

The Dollar4Dollar program operates on a one-to-one match basis, with each client dollar billed being matched with an equal service credit for an eligible founder, up to $250,000 annually. Founders are required to provide documentation demonstrating limited financial resources to qualify for the program, which offers tailored roadmaps including customized strategy, creative assets, and growth coaching.

LaNell Angerstein, Founder and CEO of 6 Degrees Media, emphasized the program's goal to remove financial barriers to strategic marketing for innovative ideas while simultaneously contributing to a noble cause. The initiative not only supports small businesses but also aids in the fight against pediatric cancer through the partnership with St. Jude Children's Research Hospital.

With an initial commitment of up to $250,000 in matched service capacity through 2026, 6 Degrees Media aims to support at least five founders in the program's first year, marking a significant step towards fostering equity in business opportunities and supporting critical healthcare research.