Datavault AI Partners With 99.7 FM for First Commercial Deployment of ADIO Technology

Datavault AI has announced a strategic partnership with Southwest U.S. radio station 99.7 FM to commercialize its patented ADIO Inaudible Tones technology in what represents the first mainstream broadcast application of this data-over-sound innovation. The one-year pilot program will integrate Datavault's ADIO and Data Vault data monetization services into 99.7 FM's live events and advertising platforms, pending FCC approval. This deployment enables interactive, two-way audience engagement through sound-triggered mobile communications, effectively bridging digital and physical experiences for radio listeners.

The partnership advances Datavault AI's expansion across the substantial $28.75 billion U.S. radio advertising market, creating new revenue opportunities and expanded advertising inventory for broadcasters. Co-Founder and CMO Sonia Choi, who initiated the collaboration, emphasized that 99.7 FM's adoption sets the stage for innovative revenue creation models in the broadcasting industry. The technology represents a significant advancement in how radio stations can interact with their audiences, moving beyond traditional one-way communication to create immersive, responsive experiences that connect broadcast content with mobile device interactions.

Datavault AI's technology suite, accessible through their platform at https://www.datavaultsite.com, provides comprehensive solutions for experiential data perception, valuation and secure monetization. The ADIO technology specifically utilizes inaudible tones that can trigger communications with mobile devices without disrupting the listening experience. This approach allows for seamless integration of digital interactions within traditional radio broadcasts, potentially transforming how advertisers and content creators engage with audiences. The company's broader technology portfolio includes WiSA and Sumerian patented technologies covering audio timing, synchronization and multi-channel interference cancellation.

The implementation through 99.7 FM represents a critical milestone for data-over-sound technologies entering mainstream commercial applications. By enabling sound-triggered mobile communications during live events and regular programming, the technology creates new pathways for audience measurement, targeted advertising, and interactive content delivery. This development comes as the radio industry seeks innovative ways to compete with digital platforms while maintaining its traditional broadcast strengths. The successful deployment could establish a new standard for radio audience engagement and monetization strategies across the industry.