Parent Coaching Institute Launches Global Survey to Understand Teen Screen Time and Social Media Dynamics

The Parent Coaching Institute (PCI) has initiated a groundbreaking research project aimed at understanding the complex relationship between teenagers, screen time, and social media. By gathering insights directly from teens aged 11-18 and their parents, the organization seeks to bridge communication gaps and develop more effective strategies for managing digital engagement.

PCI's founder and CEO, Gloria DeGaetano, highlighted the project's significance, noting that while extensive discussions exist about screen time's potential negative impacts on teen mental health, there remains a critical knowledge gap regarding teen preferences and resilience mechanisms. The surveys are designed to explore not only potential risks but also the positive strategies that help teens navigate digital landscapes safely.

The research initiative spans multiple regions, including the United States, Canada, the Middle East, and Europe, ensuring a diverse and comprehensive data collection. By soliciting perspectives from teens and parents across different cultural contexts, PCI aims to develop nuanced insights into digital media challenges.

Christina Gika, a PCI Certified Parent Coach and project collaborator, emphasized the importance of understanding intergenerational perspectives on technology use. Her involvement stems from observing communication breakdowns between parents and teenagers regarding media consumption, with the survey serving as a potential bridge to mutual understanding.

The surveys, which will remain open until February 28, represent a significant step toward developing evidence-based strategies for supporting families in managing digital interactions. By directly engaging teens and parents, PCI hopes to generate actionable insights that can help families maintain healthy technological boundaries while preserving meaningful connections.

Results from the comprehensive study are expected to be compiled and released in Spring 2025, potentially offering valuable guidance for parents, educators, and family support professionals navigating the increasingly complex digital landscape of modern teenage life.