Pvolve Expands Fitness Franchise with Five New Studio Leases and Strong Growth Pipeline

Pvolve, the clinically-backed functional fitness franchise, is experiencing significant growth with nearly 30 open and operating studios and expects to reach 40 total locations by the end of 2025. The brand recently signed five new studio leases, marking continued expansion into new communities embracing functional movement and long-term health. The system includes more than 50 studios in development, five locations in presale, another five in lease review, and multiple studios in site selection, fueling the fastest growth phase in the company's history.

The newly signed leases include locations in San Francisco at 301 Howard St., Pleasantville, New York at 17 Washington Ave., Scottsdale, Arizona at 7135 E. Camelback Rd., San Antonio, Texas at 7959 Broadway St., Suite 600, and Louisville, Kentucky at 3723 Lexington Rd., Suite 203. Alex Puccillo, Executive Director of Franchise Development, stated that the development pipeline has never been stronger, with five new leases and growing presale activity demonstrating consumer excitement about the Pvolve method and entrepreneur confidence in the business model.

The brand's momentum is reflected in its diverse franchise partners who come from backgrounds including health care, corporate leadership, and long-time member communities. Many are building meaningful neighborhood businesses while creating scalable operations through Pvolve's hybrid model of in-studio classes, digital streaming, and proprietary equipment that allows franchisees to reach members wherever they are. Julie Cartwright, President of Pvolve, emphasized the incredible momentum building around the brand, noting that every new studio represents people coming together to strengthen their bodies and confidence while every new franchise partner brings passion and vision to the mission.

Franchise opportunities remain available in high-growth U.S. markets including Texas, Florida, North Carolina, and other major metro areas. The company is seeking single- and multi-unit operators passionate about health, wellness, and building community through functional fitness. The expansion highlights the rising demand for Pvolve's smarter, sustainable approach to fitness and the strength of its franchise opportunity in the competitive wellness industry.