Sonimedi's OVACO ProBio Shampoo Wins Global Recognition at Cosmoprof Bologna 2025

Sonimedi, a pioneering K-Bio beauty company, has made significant strides in the global beauty industry by winning the prestigious 'Best Hair Product' Award at Cosmoprof Worldwide Bologna 2025. The company's OVACO ProBio 6 Melanocell Shampoo represents a groundbreaking approach to hair and scalp health, leveraging advanced biotechnology to address multiple hair care concerns.

The award-winning shampoo utilizes Sonimedi's proprietary Quadruple Multi-Function Fusion Technology, which offers a comprehensive solution to scalp and hair challenges. By incorporating a six-strain probiotic complex, the product effectively balances the scalp microbiome while providing critical protective and restorative functions. These include defense against UV-induced scalp damage, clinically certified anti-hair loss capabilities, and intensive repair for damaged hair.

Despite minimal marketing efforts, OVACO has gained remarkable traction in the European market, initially introduced in high-end aesthetic salons in Spain. The product's success stems from its demonstrable results, creating a word-of-mouth phenomenon that has positioned it as a self-promoting brand within the beauty industry.

Sonimedi's approach extends beyond traditional cosmetic development, positioning itself at the forefront of what it terms 'K-Bio beauty'—a scientific evolution of Korean beauty technologies. The company is not merely focused on surface-level treatments but aims to address cellular health and regeneration through advanced biotechnological research.

The company's innovation strategy encompasses more than just hair and skincare products. Sonimedi has also expanded into home-use beauty devices, including ultrasound, radiofrequency, and galvanic systems developed through extensive in-house research and development. These professional-grade technologies are already being adopted in dermatology clinics and salons worldwide, reflecting a growing consumer demand for scientifically backed, accessible beauty solutions.

Looking forward, Sonimedi is actively developing next-generation biocell beauty technologies. Their research focuses on cutting-edge areas such as stem cells, induced pluripotent stem (iPS) cells, exosomes, peptides, and biomaterials. The ultimate goal is to enhance skin regeneration and anti-aging outcomes while maintaining a strong commitment to sustainability and transparency.

With strategic partnerships and an expanding global presence across Europe, the Middle East, and Asia, Sonimedi is positioning itself as a key player in the evolving beauty and biotechnology landscape. The Cosmoprof Bologna award serves as a testament to the company's innovative approach and its potential to reshape how consumers understand and engage with beauty and personal care technologies.