Squalify CEO Asdrúbal Pichardo on Transforming Cybersecurity into a Measurable Business Risk

July 17th, 2025 4:54 PM
By: Newsworthy Staff

Asdrúbal Pichardo, CEO of Squalify, discusses the company's innovative approach to quantifying cyber risk in financial terms, enabling businesses to prioritize and manage cybersecurity investments strategically.

Squalify CEO Asdrúbal Pichardo on Transforming Cybersecurity into a Measurable Business Risk

Squalify, under the leadership of CEO Asdrúbal Pichardo, is pioneering a cyber risk quantification (CRQ) platform that shifts the cybersecurity conversation from technical vulnerabilities to financial risk management. This approach allows C-level executives to quantify cyber risks in dollars, aligning cybersecurity investments with business priorities and regulatory demands.

What distinguishes Squalify is its foundation on Munich Re’s proprietary cyber risk model, leveraging over a decade of global cyber loss data to provide credible, defensible financial risk insights. This model enables organizations to move beyond compliance checklists to adopt ROI-driven security strategies that are measurable and aligned with enterprise risk.

The expansion into the U.S. market was driven by the increasing pressure on organizations to treat cybersecurity as a measurable business risk. Squalify's platform, exemplified by its partnership with Henry Meds, offers a solution to quantify cyber risks and model financial exposure, supporting strategic decision-making at the executive level.

Recent enhancements to the platform include Subsidiary Steering for managing risk across multiple entities, Decision Simulations for modeling the financial impact of strategic choices, and a Board of Management Report for translating risk data into business intelligence. These tools empower organizations to make informed, strategic cybersecurity decisions.

Squalify is focusing on industries where cyber risk, regulatory expectations, and financial accountability intersect, such as digital health, financial services, manufacturing, and insurance. The company's broader vision is to integrate cyber risk management into business strategy, fostering a more resilient global economy by making cybersecurity measurable and strategic.

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