Valmont Beverly Hills Launches Artist Relief Program Following Los Angeles Wildfires

La Maison Valmont, the internationally recognized Swiss skincare brand, has announced a significant philanthropic initiative to support local artists devastated by recent Los Angeles wildfires. The Guillon family, owners of Valmont, will donate $110,000 through their newly opened Beverly Hills boutique to help artists rebuild their creative practices and livelihoods.

The donation, generated from product sales and treatments at the Rodeo Drive location, represents a strategic approach to community support. Didier Guillon, Valmont's Chairman and Art Director, emphasized the importance of art as a healing and connective force during challenging times, stating that creativity transcends mere aesthetic expression.

Artist-in-residence Marcos Lutyens will collaborate with the Guillon family to identify and support 11 local artists. Lutyens has also created an original illustration symbolizing the philanthropic effort, which will be displayed in the Beverly Hills boutique.

This initiative aligns with Valmont's broader mission of supporting the intersection of art and beauty. Since establishing the Foundation Valmont in 2015, the company has consistently worked to make art more accessible through international exhibitions and boutique experiences.

The Beverly Hills boutique, opened in July 2024, exemplifies Valmont's commitment to creating immersive spaces that celebrate artistic expression alongside luxurious skincare treatments. By providing financial support to artists impacted by environmental disasters, the brand demonstrates a profound understanding of community resilience and cultural preservation.

The relief program not only offers critical financial assistance to artists but also highlights the broader social responsibility of businesses in supporting local creative communities during times of crisis. Through this initiative, Valmont reinforces its reputation as a brand deeply committed to cultural sustainability and artistic empowerment.