Reztart Launches in U.S. to Support Blood Sugar and Cravings

Reztart, a metabolic nutrition brand developed by Indevex AB, Sweden, has officially launched in the United States, introducing a clinically backed nutritional solution designed to support blood sugar stability, reduce cravings, and promote sustained energy throughout the day.

The U.S. expansion comes at a time of growing concern around metabolic health. With more than one in three adults estimated to be prediabetic, increasing numbers of consumers are seeking practical, nutrition-based solutions to help manage energy fluctuations, cravings, and long-term metabolic balance.

Reztart offers a different approach than traditional protein shakes or fiber supplements. Built on Indevex’s patented NGC (Natural Glycemic Control) ingredient platform, the formulation is designed to work with the body’s natural metabolic processes to help support more stable glucose response and longer-lasting satiety.

“Blood sugar instability is driving the modern metabolic crisis,” said Daniel KK Hahn, CEO of Indevex AB. “Reztart was created to give consumers a science-backed nutritional tool to take back control-before more intensive interventions become necessary.”

A New Approach to Metabolic Nutrition

Reztart is formulated as a high-protein, high-fiber drink mix with a low glycemic index, designed to integrate easily into daily routines. Unlike conventional nutritional shakes, it is specifically developed to support more stable energy, improved satiety, and reduced cravings as part of a daily nutrition approach.

The product reflects more than two decades of research and development by Indevex AB, a Swedish company focused exclusively on metabolic health and blood sugar regulation.

“We’re not selling hype-we’re delivering metabolic support backed by patented nutritional science,” Hahn added. “Our goal is to provide a simple, effective daily tool that fits into real lives.”

Positioned for a Growing Category

Reztart enters the U.S. market as interest accelerates in metabolic health, weight management, and non-pharmaceutical approaches to long-term wellness. Increasing awareness around blood sugar regulation and its impact on energy, cravings, and overall health is driving demand for solutions that are both science-based and accessible.

By combining clinical research, a patented ingredient platform, and a consumer-friendly format, Reztart is positioned at the intersection of functional nutrition and preventative health.

Products Available

The initial U.S. rollout includes three flavors:

• Reztart Vanilla - Smooth, balanced flavor designed for everyday use

• Reztart Strawberry - Light, fruit-forward option for a refreshing daily routine

• Reztart Chocolate - Rich chocolate flavor combining function and convenience

Each formulation is a protein- and fiber-rich powder drink mix built on the NGC (Natural Glycemic Control) platform, a proprietary blend of natural ingredients including apples, rose hips, sugar beet fiber, peas, omega-rich eggs, and whey protein.

The shakes are designed to support more stable energy, improved satiety, and reduced cravings as part of a daily nutrition routine. All products are gluten-free, made in Sweden, and formulated with a low glycemic load.

A Preventative, Nutrition-First Philosophy

Reztart is designed for adults seeking to take a proactive approach to metabolic health, including those experiencing energy fluctuations, cravings, or lifestyle-related metabolic concerns.

“Most people wait until more intensive solutions become necessary,” said Hahn. “Reztart is about acting earlier-and smarter-by supporting metabolic balance through nutrition.”

About Reztart®

Reztart® by Indevex AB, Sweden, is a European science-backed metabolic nutrition brand focused on blood sugar support, energy stability, and sustainable weight management. Built on the patented NGC® (Natural Glycemic Control) platform, Reztart® products are designed to support metabolic function through clinically informed, nutrition-first formulations.

Indevex AB has more than 25 years of experience in metabolic health research, ingredient development, and commercialization. The company’s mission is to provide practical, science-driven tools that help individuals take control of their metabolic health before more intensive interventions become necessary.

For more information, visit https://www.reztart.com/en/ 

About Indevex AB

Indevex AB is a Swedish science-driven nutrition company focused on metabolic health and blood sugar support. With more than 20 years of research, the company developed NGC® (Natural Glycemic Control), a patented ingredient platform designed to support glycemic balance, reduce cravings, and promote sustained energy.

Backed by clinical research and developed in collaboration with international experts, Indevex translates metabolic science into practical, nutrition-based solutions. Through its consumer brand Reztart®, the company brings its science directly to market with accessible products designed for everyday metabolic support.

For more information, visit: https://indevex.com/ 

FDA Disclaimer:
These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.