Wolfson Group To Bring Multi-Category Wellness Portfolio to OneLavi

The upcoming OneLavi availability will provide another online destination for U.S. consumers to discover and purchase Wolfson Group brands while supporting the company's broader effort to build a diversified retail and e-commerce presence in the United States.

"Expanding onto OneLavi is another important step in making our brands more accessible to consumers across the U.S.," said the founder and CEO of Wolfson Group. "Amazon has provided us with a strong foundation in the market, and we're now building on that presence by developing additional channels for our portfolio."

The three brands coming to OneLavi represent distinct areas of the consumer wellness market. PhenQ focuses on weight management, TestoPrime serves the men's wellbeing category, and YourBiology focuses on women's gut health and everyday wellness.

The expansion follows a series of U.S. initiatives by Wolfson Group as the Scotland-based company works to broaden its American presence. In September, Wolfson Group participated in the ECRM Vitamin, Weight Management & Sports Nutrition Session in Palm Beach Gardens, Florida, where the company introduced its multi-category portfolio during scheduled retail meetings.

Wolfson Group has also been examining how consumer wellness interests increasingly extend across multiple categories, including weight management, cognitive wellness, gut health, men's and women's wellbeing and healthy ageing. The company believes its diversified portfolio provides opportunities to serve consumers with different wellness priorities throughout various stages of life.

Adding OneLavi to Wolfson Group's U.S. distribution strategy reflects the company's approach of building multiple paths to the consumer rather than relying on a single marketplace or retail channel.

"Our U.S. strategy is about creating a broader and more sustainable distribution footprint over time," the founder said. "Adding new online retail relationships complements what we've already built and gives us another foundation as we continue exploring opportunities across both e-commerce and brick-and-mortar retail."

Wolfson Group said it will continue pursuing additional U.S. distribution opportunities while investing in consumer education, science-led brand development and long-term growth across its portfolio.

PhenQ, TestoPrime, NooCube and YourBiology are already available to U.S. consumers through Amazon. Their upcoming availability on OneLavi will add another online retail channel as Wolfson Group continues building a broader U.S. distribution footprint. 

About Wolfson Group

Wolfson Group is an international consumer wellness company focused on building science-led brands that help people live healthier lives. Its portfolio spans weight management, cognitive health, gut health, men's wellness, beauty and healthy ageing, serving millions of consumers worldwide through direct-to-consumer, marketplace and retail channels.

Wolfson Group's portfolio includes the established wellness brands PhenQ, TestoPrime, NooCube and YourBiology, spanning categories such as weight management, cognitive wellness, gut health and men's wellbeing. The brands are currently available to U.S. consumers through Amazon while the company pursues broader retail opportunities nationwide.