Bodegas.TV

Bodegas.TV Company Description

Bodegas.TV is a bilingual digital TV network designed to connect bodegas, local communities, and neighborhood businesses through smart screens installed inside New York City bodegas. The platform transforms bodegas into hyper-local media hubs by streaming 24/7 community news, weather, sports, music, public bulletins, and paid advertising directly at the point of sale. Its programming includes bilingual local news from OnlyNews.tv in English and LatinHub.TV in Spanish.

The Bodegas.TV ecosystem creates opportunities for multiple partners, including bodega owners, local reporters and creators, promoters, advertising sales agents, and Smart TV installers. Bodega owners receive free Smart TV installation and can earn revenue from paid ad impressions shown on their screens, while creators, sales partners, and installers can participate in the network’s broader revenue model. 

Focused initially on New York City’s bodega market, Bodegas.TV positions the neighborhood store as an underserved but powerful media channel, combining captive local audiences, culturally relevant bilingual content, and measurable advertising opportunities for small businesses, brands, and community organizations. The company’s mission is reflected in its tagline: “La Voz de Tu Bodega. Tu Comunidad. Tus Noticias.”